Anti-Capitalist Abundance with Sarah Gottesdiener

What does business success mean when you are an anti-capitalist feminist? Those things so often seem in direct opposition, right? We know that we live in a system that benefits a few people over many others. We know that so many people are exploited and harmed so that a handful can hoard. We know that the structures used to create and keep wealth are so often used to do so at the expense of others. So, if our values oppose that systemic violence, what does it say about us if we try to Be Successful? What does it mean if we decide that we don’t just deserve to survive, but to thrive?

Oh my Gottess, y’all (the joke is building, are you ready?). I feel that! I have been there! And I am so excited to be talking all about it with the divine Sarah GOTTESdiener.

If you somehow don’t know who Sarah is, she is the witch behind Modern Woman. You may know her as the publisher of the Many Moons workbooks, but she does so much more. She is a teacher, writer, tarot reader, and YES the owner of a product-based business that makes apparel, potions, calendars, and more.

In this episode, Sarah and I go deep and hard on our values as feminist business owners and all the work we have done on ourselves to be able to do work that aligns with our values. 

We talk about redefining abundance as a feminist act to oppose capitalism and how undervaluing and underselling ourselves isn’t serving anyone. We talk about disentangling the reality that many people have to work for less than they are worth because we live in an unfair world from deserving to work for less than you are worth because you are afraid of abandoning your values.

Right??? Okay but how DO we work in alignment with those values? 

Sarah tells us how she has structured and shaped her business to actually serve her community. She shares her tithing practices and how they work both as accountability to her privilege as a white, cisgender business owner AND create some real money magic. We talk about how to center our values, as we define what success and abundance means for us.

Y’all, I can’t even summarize this, so you’ll have to hop on over to your favorite podcast app and tune in for the whole thing. Get ready to get over your fear of success, without compromising what really matters. 

Show Notes:

2:46– No Niche! Diversifying your business to stay in your values

13:36– How are your business actions shaped by your feminist values?

21:12– How has healing your relationship with money enabled you to serve your community and live your values?

30:00– Anti-capitalist business practices

40:47– How are you looking at stability ahead?

Prosperity without Growth by Tim Jackson

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Episode 105: 5 Questions to Ask Yourself About Your Money

So You Wanna Be a Witch Episode 105: 5 Questions to Ask Yourself About Your Money. Sarah Chappell smirking at the camera.

If you’ve been with me for a while, you know that I love pushing social convention to talk about money. It’s one of the first manners that we learn as children, right? Don’t ask people how much money they make (it’ll embarrass them), don’t tell people how much our family makes (it’s tacky), don’t ask for money (it’s humiliating), don’t do things “just” for money (it’s shallow), don’t talk about how much things cost (it’s awkward), but you better have a fool-proof budget in your pocket when you stumble out of the nest and off into the world—oh my gosh, no wonder it brings up feelings of fear, guilt, and shame for so many of us!

Now, y’all know I’m not a financial advisor or an accountant, but I do have a lot of opinions when it comes to money and business (are you surprised?). I also have the experience of working with hundreds of small business owners and guess what I’ve learned? You can’t expect to run a business and avoid talking specifics about money. 

So, this week I am dedicating the podcast to five questions for you to explore and improve your personal and business relationship with money. These five questions get at the root of our behavior and invite us to choose how we want to act, and thus what success we are open to. I include some practical tips for investing, risk-taking, and returns. I also wax poetic about some software that makes me weak in the knees and why to tell your money to get a goddamn job already!

Tune in this week for my soap box about social media ads and my regular mixing bowl of metaphors (wait—is it regular? Guys, is this A Thing?).

Show Notes:

0:49– What do you believe about money?

2:33– How are you paying yourself?

8:33– How quickly do you want to grow?

12:07– What is your relationship to risk?

17:22: What spending is valuable in your business?

Episode 79: The #1 Thing Preventing Your Business Growth

Episode 75: Business on a Budget

The Become Pillar in the Holistic Business Academy

Profit First by Mike Michalowicz

Liz Melville: Facebook Ad Strategist

YNAB (You Need A Budget)

Missive

ClickUp

Convertkit

ActiveCampaign

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Episode 104: Sex and Money with Dr. Carolyn Elliott

Carolyn Elliott looking at the camera and smiling. existential kink. shadow work.

Did you know that you have a desire to fail? A desire to be rejected? A desire for scarcity? What would happen if you allowed yourself space to… enjoy them? I know that might sound crazy to us when we are hustling like mad to make rent, to grow our business, to reach our lofty goals—these are the very things we are working against! But hang on for a minute.

Dr. Carolyn Elliott is an alchemist of the psyche. She works with people to integrate their unconscious and conscious by transmuting fear and pain into joy and bounty. She is a coach, online program creator, and the author of Existential Kink: Unmask Your Shadow and Embrace Your Power. This week, I am thrilled to be breaking taboos to talk about some shadowy shit! Yes, sex and money: the two things keeping you up at night. 

(A quick CW for folks, especially to you parents stuck at home with your young children: this episode does contain explicit references to sex, BDSM, and your deep discomfort with the idea of wealth.)

Carolyn’s work centers on the understanding that suppressing desires creates harmful patterns in our lives, as those desires try to sneak their way into being satisfied. Much like folks involved with BDSM create a safe container to fulfil a desire that seems dangerous, so does creating a container for these taboo life experiences allow us a place to be satisfied by them. Allowing our conscious mind to accept our unconscious desires and motivations allows our unconscious mind to accept and hold our conscious desires. We can succeed only when we do both!

Discussing discomfort with desire means we have to spend a lot of time talking about money. Carolyn breaks down the origin of money and our validly complex feelings around it. She disentangles the power of money from abuse of power and reminds us of the ways that money is actually a revolution for the people! Whoa. 

Tune in this week for some sexy talk and secret desires, but like… mostly about the contents of your wallet.

Show Notes:

2:21– What is Existential Kink and why that name?

16:46– Sex and Money: transmuting discomfort into pleasure and making space for both

26:09– Practical tools and common blockages

34:14– Check your resentment: Seeing money as play, rather than debt

Join the mailing list and get the first 3 chapters of Carolyn’s new book for free! 

Money: The Unauthorized Biography by Felix Martin

Existential Kink: Unmask Your Shadow and Embrace Your Power

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Episode 103: May Energy Reading

Sarah Chappell's hand drawing 3 tarot cards next to a journal on a wooden surface. May business energy reading. tarot for business. monthly tarot

Are you ready to get down to Lizzo? Because May is reminding us that we are our own soulmate! That’s great news to those of you who are sheltering at home alone right now (look up in the mirror like: damn, she the one!), but it’s really an important reminder to all of us business owners who are responsible for holding ourselves (and our businesses, employees, outreach) down.

May is coming in strong with the insecurity and overwhelm, and that shouldn’t be a surprise to anyone who has turned on the news in the last month. So much is uncertain, so much is scary, so much is changing, and that opens up so many opportunities for us to feel broke and shut out in the cold. Notice that the operative word there is feel. Feelings aren’t always facts.

This month, the cards remind us how much we can’t control: other people, world events, a tiny virus flying through the air! That reminder, hard though it is, steers us back to what we can control: ourselves and our actions.

This month, we are called to put on our grown up pants and look reality in the face: What is actually happening? What are my numbers? Where am I spending my energy and resources and is it working? When we have that information, when we have truly looked at it, we are able to take effective action and make change that serves us. Our validation and our security cannot come from outside sources anymore (as if it ever really could). It’s time for a “me, myself kinda attitude” but like, in a put-on-your-own-oxygen-mask-and-be-your-own-savior kinda way. Have your own back, be responsible for your actions and your feelings. See where it takes you this month.

Join us this week for a look ahead at May and for some of my deep biology nerdom!

Show Notes:

1:11– Energy of the Month: 5 of Pentacles. Feeling overwhelmed?

7:17– Action of the Month: 4 of Pentacles. Check your boundaries.

12:23– Release Work of the Month: Wheel of Fortune. Let go of the need to know.

15:15– Outcome of the Month: 2 of Cups reversed. Be your own soulmate!

Free Training: How To Impact More People Without Working Crazy Hours

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Episode 102: Gratitude and Commitment with Ayana Young

Ayana Young standing in front of a brick wall wearing a hat. For the Wild. Land restoration.

This week, I am thrilled to be talking with Ayana Young.  Ayana is a lover and protector of wildness on earth, especially the temperate rainforest of the west coast. She is a steward for the future and works on many land-based restoration and protection projects under the umbrella For the Wild. You might be familiar with her incredibly popular podcast with the same name. Her work is deeply spiritual, necessarily practical, and absolutely inspiring, and all of that comes through in our interview.

In today’s episode, we talk about gratitude and joy during a time of tremendous pain and overwhelm. Ayana shares her personal practices and how she was converted from someone who rolled her eyes at daily gratitude practices to someone who has been transformed by her ability to be grounded in thankfulness in the midst of crisis.

We talk about the complicated work of holding big visions while doing the everyday work to keep projects moving. We talk about commitment and what it means to be resilient in the grind of the work we love. Ayana shares her experience that owning our mistakes is what makes her a trustworthy ally and respectable partner.

Ayana also explores the story of her call to land-based work and moving away from academic environmentalism. She talks about commitment to her work as saying yes to the full spectrum of possibilities and tasks (not just the fun stuff!) and she breaks down the less romantic part of being married to The Cause: the nitty gritty of becoming a nonprofit. 

Join us this week for a beautiful reminder to be in love with our work and our world.

Show Notes:

3:40– How do you navigate gratitude in desperate times?

11:04– How do you hold a vision for the future that is so big, while making it something possible you can do today?

21:18– Ayana’s story of her call to restorative land-based work

30:52– Commitment to the challenges of the work we love.

37:46– For the Wild’s story of becoming a nonprofit

 

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Episode 101: Creating a Spiritual Practice

Sarah Chappell with eyes closed and hands over her heart next to a river. Starting a spiritual practice.

Wow, Instagram sure is busy these days, now that we’re all quarantined home alone (or never fucking alone!) with our thoughts. I’ve been cruising, too and I’ve noticed a particular topic circulating around my corner of the internet: How do I create a spiritual practice?

Sure, this question gets asked a lot, but it seems like a hot topic now. Partially because we need something to do with all those thoughts we are home alone (or never fucking alone!) with, and partially because a time of crisis and upheaval is when we need the structure and comfort of ritual practice the most. So, I wanted to dedicate an episode to this very question. 

This week, I break it all down with 2 simple questions, 3 basic steps, and wrap it all up with some specific ideas to get you started. After all, a basic spiritual practice is one of my bare minimum requirements for being a functional human, so it better be doable.

Tune in to find out the magic secret to my personal practice! Just kidding. I’ll tell you now. It’s coffee.

Show Notes:

1:25– What is a spiritual practice and why do we want it?

7:11– Step 1: Why do you want a spiritual practice?

9:51– Step 2: Tie it to an existing habit

12:10– Step 3: Start super fucking small

15:08– Ideas for getting started

Soul-Centered Business Magic with Ren Zatopek

Representation in Tarot with AMJ of Brown Girl Tarot

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Episode 100: Hogwarts without Hierarchy with Eliza Swann

Eliza Swann in dappled sunshine, looking off screen. The Golden Dome School. The Anatomy of the Aura.

This week on the podcast, I talk with Eliza Swann. Eliza is an interdisciplinary artist, intuitive writer, mystic, educator, community organizer, and (on April 14th!) a published author.

In this episode, Eliza shares her journey of coming to mysticism before it was “cool,” and how she has remained resilient in her work through big cultural shifts around spirituality. We chat about the oracles, the witches, and the ancestors that were persecuted before us and how we can draw strength from them.

Eliza is the founder of The Golden Dome School, an educational and performance platform created for studying the intersection of art, metaphysics, and ecology. She shares its evolution from a solo roving punk project into a more sustainable model for teaching magic without hierarchy to a 501c3 nonprofit, and how creating accountability and removing oneself from the center of a project can give it new life and a sense of community..

Eliza also gives us a sneak peak into her new book, Auras: The Anatomy of the Aura, which comes out on April 14th! This book is a modern take on how the aura is mapped, in relationship to the  chakra system. Auras: The Anatomy of the Aura is beautiful and deep, as well as action-based with so many examples of practices and exercises to do. Many of them are not dependent on proximity, so we can even do them in the midst of social distancing!

Eliza has some badass Capricorn energy and we close the episode by talking about discipline: what it really is, why our culture seems to lean so far away from it, and super real talk about how to practice it in our solo-work lives.

Be sure to join us this week for all of that goodness, plus some top-notch justification for hoarding books (spoiler: you can just call them pets).

Show Notes:

2:49– Eliza’s Story: Her introduction to the mystical and how she stayed with her work before it was “cool.”

20:08– The evolution of the Golden Dome School

25:56– Eliza’s new book, Auras: The Anatomy of the Aura

42:05– How Eliza turned a zine into a book in 3 months

Preorder The Anatomy of Auras 

The Golden Dome School 

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Episode 99: April Energy Reading

Sarah Chappels hands above 4 tarot cards on a white table. Tarot for business. Soul-centered business.

In a time when all routines are out of whack and so much feels unpredictable, our monthly Energy Reading, a ritual of taking the pulse of the month ahead, feels so welcome.

As always, the cards know what’s up. They can read the damn room and know that, whether we are thriving or floundering in it, change and uncertainty are all around us.

This month, the cards are calling us to lean into wonder and gratitude instead of fear and scarcity. They call our attention to everyday miracles and appreciation for what is. Do you have a roll of toilet paper right now? AMAZING! Take a moment to be awe-struck by the mutual aid and the willingness to help that is taking over our social media. Do you have running water with which to wash your hands (very thoroughly and for at least 20 seconds, please)? Be struck by that, too.

But the cards (or, my cards anyway) are not a Pollyanna bunch. Gratitude and wonder are important, but so is recognition of what we are losing and what has to change. The cards remind us of what we are walking away from. In a time when many of us feel like choice is being taken away, the cards show us that we also have the choice to leave things like self-centered individualism and exceptionalism behind. They remind us that we can take care of ourselves while centering our community.

Finally, the cards ask us to reevaluate our thresholds, relocate our centers, and find our new homeostasis. This is just as important as handwashing for our health and wellness.

Join me this week, as we charge ahead into April together-but-separately. Take care, Stay home.

Show Notes:

1:16– Energy for April: Page of Cups. Putting wonder before fear.

8:11– Action of the month: 8 of Cups. The act of walking away.

10:40– Release work of the month: 9 of Pentacles. Releasing individual exceptionalism and embracing our role in community.

17:35– Outcome for the month: 10 of Wands reversed. Finding our new centers.

Schedule a business tarot reading with me

Sign up for my 4 month one-on-one mentorship program

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Episode 98: This COVID Business

There is no escaping that everything is changing rapidly in our world right now. As COVID-19 becomes a world-wide pandemic, we are all being forced to adapt our ways of coping and surviving. This is new territory for us and many of us are feeling the weight of the unknown as we wade through the predictions of the weeks and months ahead.

COVID-19 is a health tragedy that is sweeping our planet. I can’t begin to list the numbers here because, by the time this episode airs, they will be drastically different. But the numbers are even more than confirmed cases and lost lives: they are also lost jobs, lost income, lost opportunities, and lost housing. COVID-19 is also an acute economic crisis with great potential for long term consequences. We all have a lot of questions. Everything is changing so much, day to day, that our usual ways of planning for our business feel impossible. I wish I had answers, but I am in the same boat you are. I am watching the CDC guidelines, I am watching the market, I am trying to hold my community, and I am trying to make the best choices.

While I can’t offer answers, I do use this episode to offer some basic tips and predictions about how to adapt our businesses to a culture of social distancing. I talk about quick ways to move your business online and what structures I suspect will be the most accessible to the most people, moving forward.

In this episode, I also wanted to explore some of the questions I see circling in my business community. I discuss the ethics and values we center, as soul-centered business owners, in a time of crisis. I have some strong opinions about ethics and community values when it comes to making money. I believe business owners are leaders and, as such, we have responsibilities. I want us to move through the paralysis of guilt and fear, into adaptation. I want us to be successful so that mutual aid is possible. I want us to have hope on the other side of this.

As always, let’s hold that everyone has different needs and different situations. There is no single way to act or to live right now. We can only care for each other if we talk publicly about what is needed and what is working. Tune into this episode and then join the conversation.

Show Notes:

2:32– Ethics and values

8:43– Binary thinking in a pandemic

12:57– Online business tips

16:01– Planning and prioritizing in the pandemic

Free training: How to Impact More People Without Working Crazy Hours

Episode 75: Business on a Budget 

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Episode 97: Soul-Centered Business Magic with Ren Zatopek

Ren Zatopek looks into the camera with an eyebrow raised. Witchcraft your business. Simple Spiritwork. Soul of small business.

This week, I am so fucking excited to have my Biz Bestie, Ren Zatopek, back on the podcast. You probably remember Ren from Episode 6 (one of our most listened to eps!), but in case you are new: Ren is an incredible spiritworker and practitioner of traditional witchcraft. She is actually my spiritwork teacher and I became so obsessed with her work after Episode 6 that I made her be my BFF. Now, all these episodes later, I am bringing her back for some super deep chatting and a really exciting surprise that we have been working on.

Ren’s spiritwork centers on the idea is that Spirit is identity and Soul is the capacity for change. In this episode, we dive deep into those ideas and wonder how that definition affects the way we understand being soul-centered entrepreneurs. What does it mean to be change-centered in our businesses? It certainly doesn’t mean being a perfectionist control freak—tough medicine to swallow over here. 

We talk about our bank accounts and inboxes being the physical altar of our businesses and discuss real, nuanced business magic. Business magic is more than money magic and attracting customers! It is about allowing ourselves to become magic, rather than relegating magic to an activity that we do. It is about centering our desire for meaning, rather than chasing desire itself. It is about letting magic actually impact our lives and creating opportunities to be surprised.

Ren and I also share some super exciting news! We are combining forces to offer a mentorship program in soul-centered business magic. We talk all about it in this episode, ask some real questions, and throw around our regular salty sass.

Join us this week if you want in on our Biz Bestie Friendship Bracelets (and to hear me recite a poem I wrote in 8th grade. It’s really good, y’all!).

(Witch)Craft Your Business with Sarah Chappell and Ren Zatopek

Show Notes:

6:25– The Spirit and Soul of Business.

21:46– Business Magic

32:00– How do we become magic?

40:35– Relationship Magic

47:04– (Witch)craft Your Business

Episode 6: Ren’s first episode on the podcast 

Episode 79: The #1 Thing Preventing Your Business Growth

Connect with today’s guest, Ren Zatopek:
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