Episode 178: Quick Coaching with Sarah. Virtual assistants, Building an Audience, and Newsletters

Quick Coaching with Sarah Chappell. Sarah Chappell sitting in a cafe and smiling into the camera.

Who are you reaching? 

Everyone talks about building audiences for their business, but shaping your audience is just as important. Quality over quantity, folks! WHO you are reaching with your business and WHAT you do once you have their attention is more important than having a long mailing list or watching your followers count rise. 

When you think about your audience, are you remembering to focus on the customers and community you already have?

This week on Quick Coaching, we cover:

1:47–How do I hire a virtual assistant?

9:40–The difference between a contractor and an employee

15:14–How do I grow an audience of people who actually buy my shit?

19:50–Bonuses and risk mitigation

27:28–What are some best practices for newsletters?

33:04–Do I have to pick between my audiences?


Want to get coached? Hop on over to Instagram on Wednesday afternoons where Sarah has an “ask me anything” box up in her stories! Every Thursday around 1pm ET, Sarah goes live to answer these questions. You can tune in on Instagram or catch the recording here on the podcast every Tuesday.

Learn something new? Share this with a friend! Knowledge is power and free coaching is about making this knowledge accessible to all!

Connect with your host, Sarah M. Chappell:

Follow So You Wanna Be A Witch on Instagram and slide into the DMs to let me know what you think of the episode!

Intro and outro music from bensound.com